About us

The Company

<aside> 🎟️ Studio Nefce exists to create soulful experiences that advance our potential humanely.

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Following our success as winners of the Young Innovators Awards, we’re ready to kick-start the next step in our journey. To help young people improve their focus skills and become mindful of their screen time by welcoming a Game Designer to our purpose-driven team.

Our Values

<aside> ♾️ Balance is key to contentment and perseverance.

Honesty so we’re transparent about our business and don’t lose touch with reality.

Community because we do right by our diverse audience and society.

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The Team

Our founder Adam (aka ads) is the studio lead, a self-taught problem solver with design and iOS programming skills.

The Problem(s) we’re tackling

• Information abundance

• Attention economy

• Entertainment diets

• Polarised societies

• Exponential technology

• Mental health

<aside> 💡 Our bright idea (that needs some 🤍):

A mobile game that motivates young people to surpass their potential by fighting distractions and focusing on their priorities.

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Project Goals

We won a UK Government Innovation competition (with over a thousand applicants) that supports us to build our vision through a six-month project (starting 1st November) that will:

• Set the theme, tone and vision of our game
• Involve our audience in the design process to constantly test our assumptions
• Design, prototype and test our core mechanics
• Playtest the player journey and design the tutorial experience
• Develop our first playable for iOS